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Articles about the decisions that actually make catalog projects succeed or stall: identifier hygiene, review workflows, product matching, and keeping refurbished listings traceable.
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AI content workflowsA source list tells you a model consulted something. It does not tell you the sentence above it is in there. That gap has a shape, and it can be closed.
September 1, 2026 · 11 min read
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A manufacturer's brochure and its instructions for use are both official documents. They are not interchangeable, and treating them as one source type is how overreach gets into a catalog.
September 1, 2026 · 8 min read
Most catalogs start as a spreadsheet with a manufacturer, a model number, and a price. Here is how that becomes a full product page without inventing facts.
June 24, 2026 · 4 min read
'Source-backed' is used loosely by a lot of software. Here is the specific, checkable definition worth holding vendors to.
June 10, 2026 · 3 min read
Generated drafts need a review process that is fast enough to actually happen. Here is one that scales past a few dozen products.
May 28, 2026 · 3 min read
Generating content for a row you have not resolved to a real product produces confident, fluent, wrong pages. Matching is the step that prevents it.
May 14, 2026 · 2 min read
Refurbished listings mix two kinds of statement: what the device is, and what this particular unit is. Keeping them separate is the whole discipline.
April 30, 2026 · 2 min read
Private Beta
Articles describe the approach. A working session on your own products shows you what it does with your data, which is the more useful thing.